Digital marketing course
Digital Marketing Manager We are now one of the most sought after professions in the marketing and advertising industry.
The course allows its graduates to become familiar with the world of digital marketing, to engage in it independently or to integrate in advertising agencies and digital departments of commercial companies.
The course will teach, among other things:
How to find customers and show them your ability, how to improve the performance of the companies that hired you, familiarity with the world’s leading marketing and campaign management platforms.
Some of the topics taught in the course:
- Fundamentals of the world of advertising and branding
- Fundamentals of Psychological Marketing
- The creative worlds
- Advertising on Google Ads
- The Basics of Google SEO Promotion
- Advertising on Facebook and Instagram
- Build landing pages converters
- Community management
- Chat bots and automation
Course Objectives:
The course allows its graduates to get to know, understand and integrate into the worlds of digital marketing, whether they choose to engage in it independently or integrate into the digital departments of the various companies. The course is intended for participants with a basic knowledge of computers and a good knowledge of English. The course contains exercises that are performed during the lessons and at home independently.
